Spencer has written about how a Reddit channel called “MildlyInteresting” spawned popular spin-off subreddits like “InterestingAsF**k” and “NotInteresting.” And within the subgenre of “roleplaying”-type meme groups, there are other current Facebook groups similar in premise to the Boomer one. Online communities where members riff on certain internet stereotypes or memes isn’t a new thing. He continued: “According to Facebook's analytics, it's about a 2500% jump in the past 28 days.” “Then due to a Tweet by it started growing exponentially. “Originally, it grew relatively slowly, maybe 50 or so members a day, and we were at around 5,000 members about 4 or 5 days ago,” Richard said. That’s because the Facebook group is called, plainly, “A group where we all pretend to be boomers.” All of these posts are people acting.Īnd while it is hard to quantify what exactly makes something a “Baby Boomer post” - and while the stereotype of the tech-illiterate Boomer is largely unfair and ignorant - the Facebook group’s feed is an endless stream of extraneous punctuation, all-caps, Minion memes, and public posts that should’ve been private messages (“Are you coming home for dinner, Jane?!”)Īccording to Justin Richard, one of the founders and admins of the group, its popularity has taken off immensely since it started about two months ago. But the group’s members are, for the most part, not. The themes of these group posts - friends and grandchildren, home ownership, nostalgia for the middle twentieth century - recall the concerns of Baby Boomers. IS IT IN THE MALL?”Īnd below that, someone posts a photo - a side-by-side comparison, first of actor Cary Grant dressed in a wool overcoat in one panel, and a thin young man dressed in light-wash denim shorts and a pastel top, immersed in his smartphone, in the second panel.
MY GRANDDAUGHTER TOLD ME TBERES A FAXEBOOK APP FOR PHONES ON THE APP STORE. “I USE FACEBOOK ON MY HOME COMPUTER BUT ITS SO SLOW. Then, a few scrolls down, another user writes: Yep,I'm crazy but I love mowing the lawn, and it is GREAT exercise and give me a feeling of accomplishment and adds to the beauty of my home. “Getting off Facebook so I can mow the lawn. The two hosts of Minion Death Cult provide a calm, conversational tone, and Boswell provides a Black perspective on current events.A typical typo-addled exchange in one peculiar 60,000-member strong Facebook group starts off like this: Observe part of the description from a recent episode, where they comment on a viral video of “two female soldiers to WAP on, leading conservative commentators to wonder: do women deserve rights?” Even so, the show is more calming than its more famous (and more rowdy) counterpart, leftist podcast Chapo Trap House which features five hosts - the majority of whom are white men. And of course, they do it all with humor.
The hosts of Minion Death Cult recognize this and spend as much time rebutting angry Facebook comments about the rebranding of Aunt Jemima as they do Barack Obama’s attempt to break the Aug. There is no hierarchy on the internet, and what was once fringe can become mainstream in a matter of days. Edward and Boswell give respect to conservative internet culture they don’t dismiss its trends as fringe conspiracy theories and they don’t underestimate the harm this culture can cause by writing it off as too weird or niche to matter.
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